Coors / Pedestrian Video Dance Booth
By Gavin Lawrence
Client: PEDESTRIAN GROUP
Locations: Brisbane and Sydney
Videos shared: 250+
Social media engagements: 6,300+
Every now and then you get the chance to go to a party or event that is truly “on brand” in every possible way. Whether we work at one or we’re the guests, we love it either way and these guys certainly hit a home run here.
As there would be unlimited Coors beers on offer, we figured the 600+ guests who where all dressed in double denim, would hit that booth harder than a Kobe slam dunk…and we weren’t wrong.
Like any dancing at parties, people are normally pretty shy at first and then as the night rolls on, the guests get their groove on. This was the case at these parties and as the Coors kept flowing, more and more people wanted to get a piece of the action. At one stage we shot a group of about 15 people in one video.
Looking around you couldn’t help but laugh as there was beer-pong, live music, DJs, cheerleaders, models, traditional American food and those red cups you see in college movies. We must congratulate the organisers for everything they achieved and inviting Blue Steel to help with entertainment.
In our Sydney studio this week, we had Sam Carlos on work experience. After beating our Innovations Dept on the ping pong table, the aspiring events student was asked to create something for our blog. He made the trailer. We laughed and hope you do too 🙂